How To Tap The Hispanic Homebuyer Segment In 2023?

The Hispanic American community is emerging as one of the largest segments among the American home buyers.  According to Freddie Mac, the Hispanic American homebuyer segment has increased by 25% in the last decade. These up and coming home buyer may represent an estimated 56% of all new homeowners by 2030. This Hispanic mortgage borrower demographic is […]

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Why a 1% Decrease in Mortgage Rates Is Worth an 11% Drop in Home Prices?

The housing market displays some interesting correlation, specifically the relationship between mortgage rates and home prices. According to some recent data, a 1% decrease in mortgage rates has the same impact on affordability as an 11% decrease in home prices. However, it is more likely that mortgage rates will decrease by 1% than home prices

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